Tobacco Policy/Regulatory Factors - Prevention Summary Table
Only one measure per topic is displayed in the summary table. A complete set of measures, where they exist, can be found by following the More Information link in the table below.
![]() |
green - headed in the right direction |
![]() |
red - headed in the wrong direction |
![]() |
black - stable or non-significant change (NSC) |
![]() |
purple - indeterminate |
![]() |
blue - Healthy People 2020 target |
Measure Name | Tobacco Company Marketing Expenditures | Medicaid Coverage of Tobacco Dependency Treatments |
---|---|---|
Year Range | 1970-2017 | 1990-2010 |
Measure |
Combined cigarette annual advertising and promotional expenditures by the parent companies of the major manufacturers of cigarettes sold in the U.S., adjusted, as reported by manufacturers to the U.S. Federal Trade Commission. Combined smokeless tobacco annual advertising and promotional expenditures by the parent companies of the major manufacturers of smokeless tobacco products in the U.S., adjusted, as reported by manufacturers to the U.S. Federal Trade Commission. |
The number of states that provide coverage under Medicaid for any evidence-based tobacco dependence treatment (pharmacotherapy or counseling), either to their entire Medicaid population or to only pregnant women. The number of states that provide coverage under Medicaid for individual or group tobacco cessation counseling. 1 The number of states that provide coverage under Medicaid for tobacco cessation medications. 1 |
Recent Summary Trend | Non-Significant Change | Rising |
Recent Summary Trend Year Range | 2013-2017 | 2006-2010 |
Desired Direction | Falling | Rising |
Summary Graph |
![]() |
![]() |
Trends and Most Recent Estimates | In 2017, adjusted combined annual expenditures for cigarette advertising and promotion was $8.6 billion. | In 2010, all 51 Medicaid programs provided coverage for at least one tobacco-dependence treatment for at least some segment of their Medicaid eligible population. |
Healthy People 2020 Target | There is no Healthy People 2020 target for tobacco company marketing expenditures. | There is no Healthy People 2020 target for Medicaid coverage of tobacco dependence treatments. |
More Information | Tobacco Company Marketing Expenditures | Medicaid Coverage of Tobacco Dependency Treatments |
Last Updated | March 2020 | March 2020 |
Measure Name | Medicaid Coverage of Tobacco Dependency Treatments |
---|---|
Year Range | 1990-2010 |
Measure |
The number of states that provide coverage under Medicaid for any evidence-based tobacco dependence treatment (pharmacotherapy or counseling), either to their entire Medicaid population or to only pregnant women. The number of states that provide coverage under Medicaid for individual or group tobacco cessation counseling. 1 The number of states that provide coverage under Medicaid for tobacco cessation medications. 1 |
Recent Summary Trend | Rising |
Recent Summary Trend Year Range | 2006-2010 |
Desired Direction | Rising |
Summary Graph |
![]() |
Trends and Most Recent Estimates | In 2010, all 51 Medicaid programs provided coverage for at least one tobacco-dependence treatment for at least some segment of their Medicaid eligible population. |
Healthy People 2020 Target | There is no Healthy People 2020 target for Medicaid coverage of tobacco dependence treatments. |
More Information | Medicaid Coverage of Tobacco Dependency Treatments |
Measure Name | Tobacco Company Marketing Expenditures |
---|---|
Year Range | 1970-2017 |
Measure |
Combined cigarette annual advertising and promotional expenditures by the parent companies of the major manufacturers of cigarettes sold in the U.S., adjusted, as reported by manufacturers to the U.S. Federal Trade Commission. Combined smokeless tobacco annual advertising and promotional expenditures by the parent companies of the major manufacturers of smokeless tobacco products in the U.S., adjusted, as reported by manufacturers to the U.S. Federal Trade Commission. |
Recent Summary Trend | Non-Significant Change |
Recent Summary Trend Year Range | 2013-2017 |
Desired Direction | Falling |
Summary Graph |
![]() |
Trends and Most Recent Estimates | In 2017, adjusted combined annual expenditures for cigarette advertising and promotion was $8.6 billion. |
Healthy People 2020 Target | There is no Healthy People 2020 target for tobacco company marketing expenditures. |
More Information | Tobacco Company Marketing Expenditures |